Law Firm Marketing experts from across the region answer the question: “What is your experience of working with an external public relations firm?“
Marketing Law Firm Marketing: The Supportive Partner
To a large extent, the ability of law firm marketing and business development experts to successfully promote the firms they work within depends on the support they get from their firms’ partners. So we asked them: What partner at your firm would you single out for her/his recognition of the value of what you do and ability to get you what you need efficiently and quickly?
Now or Never: The Looming GDPR Deadline
The European Union’s General Data Protection Regulation is, according to the EU-hosted GDPR website, “the most important change in data privacy regulation in the past 20 years.” The Act, which was approved by the EU Parliament on April 14, 2016 and will become fully effective on May 25, 2018, was designed “to harmonize data privacy laws across Europe, to protect and empower all EU citizens’ data privacy, and to reshape the way organizations across the region approach data privacy.”
Marketing Law Firm Marketing: Your Last Job
Law firm marketing and business development experts apply skills honed over many years and often in other industries. To explore their backgrounds, we asked them: What was the last job you had before joining a law firm, and why did you make the change?