Dragan Lupsic, formerly a Partner in public affairs & strategic communications company Flagship, has joined PwC Serbia as Director of Legal Services.
"I am really excited and inspired to be joining such a great network of partnership firms," Lupsic said. "I decided to leverage all my knowledge and experience in different companies and industries to support PwC's practice and further both business development and public affairs, while learning from some of the most diverse and insightful people around within the wide PwC network."
Prior to joining PwC, Lupsic spent one year at Flagship. Earlier still, he worked at Coca-Cola HBC, which he joined as a Legal Director for Serbia, Montenegro, and North Macedonia in 2010, and where he was appointed to Commercial Director (Premium Spirits & HoReCa & New Channels Development) in 2018. Before Coca-Cola, he worked for JTI, first as a Legal Associate and then as a Legal Manager Adriatica.
He graduated in International Law from the University of Belgrade in 2004 and in EU Competition Law from King's College London in 2015.